Following in the recent footsteps of women like Lea Michele and Vanessa Hudgens, “Call Me Maybe” singer Carly Rae Jepsen is the new spokesperson for Candie’s. The concept for this campaign is interesting because it was photographed by Jepsen herself using a photo booth. Seriously. “I feel very honored to be the next Candie’s girl. It’s a dream come true to be in the company of such amazing women!” says Jepsen. The print ads will debut in March issues of fashion and lifestyle magazines, as well as online, outdoor and in Kohl’s marketing vehicles, where Candie’s is exclusively sold.
See some of the work Lea Michele did for Candie’s here.
Photos courtesy Candie’sView Single Page