Full trailer for J.J. Abrams new project ‘S.’

It’s not often you see movie-style marketing for a book, but J.J. Abrams is no ordinary man. The full trailer for S. builds on the mystery teaser titled “Stranger” from last month. So much for all the speculation that it would be a Half Life movie.

The story comes from J.J. Abrams while the words are written by award winning novelist Doug Dorst. S. is available Oct. 29th, and you can pre-order from anywhere normal people buy books now.

From Amazon:

One book. Two readers. A world of mystery, menace, and desire.

A young woman picks up a book left behind by a stranger. Inside it are his margin notes, which reveal a reader entranced by the story and by its mysterious author. She responds with notes of her own, leaving the book for the stranger, and so begins an unlikely conversation that plunges them both into the unknown.

The book: Ship of Theseus, the final novel by a prolific but enigmatic writer named V.M. Straka, in which a man with no past is shanghaied onto a strange ship with a monstrous crew and launched onto a disorienting and perilous journey.

The writer: Straka, the incendiary and secretive subject of one of the world’s greatest mysteries, a revolutionary about whom the world knows nothing apart from the words he wrote and the rumors that swirl around him.

The readers: Jennifer and Eric, a college senior and a disgraced grad student, both facing crucial decisions about who they are, who they might become, and how much they’re willing to trust another person with their passions, hurts, and fears.