Bing Photoshopped Wisconsin Fans Into Duke Fans And Got Called Out Hard

 

The NCAA Tournament, like every other event in the world, is the perfect opportunity for #brands to latch onto the conversation and make big money.

But, as we’ve learned from many #brandfails before, #brands must be careful out there when trying to further their #brand.

Bing learned that lesson the hard way yesterday after a few Wisconsin fans noticed they’d been digitally transformed into Duke supporters.

Of all the indignity …

“”

Dude.

There are some things you just don’t do. And near the top of that list is painting a non-Duke fan as a Duke fan. That’s an offense that should be punishable by death.

I strongly encourage the Badgers fans who had their honor destroyed to seek legal action.

No damage figure would be unreasonable.

[H/T: Mashable]