Here’s How to Get Free Access to March Madness Live on Your Computer or Mobile Device
Just text 0YOURFAVORITETEAM to 2653. (In other words, I texted 0DUKE, naturally.) You'll get back a confirmation code. Now go to www.ncaa.com/cokezero and enter it, along with your email and a password. Once you've submitted, that'll be your login information for March Madness Live. It took me all of about 30 seconds and I was watching this Vermon-Lamar First Four game.
By texting to 2653, you'll be signing up for texts from Coke Zero. You can always reply STOP to make them stop.
One note is that this is technically “while supplies last,” but if you do this by tomorrow or Friday, we doubt you'll have any trouble. Also, if anyone figures out how to do the cable provider thing, sound off in the comments and I'll update accordingly.
Don't forget to enter your bracket into our March Madness Bracket Challenge! Just by entering you'll be eligible to win an HP dm4 Beats Edition laptop!