BetMGM Announced As Official Partner Of Titans As Sports Betting Arrives In Tennessee
With sports betting set to arrive in the state of Tennessee during the current football season, the Tennessee Titans have officially designated BetMGM as the team’s first official sports betting partner.
“We are thrilled to bring BetMGM to the state of Tennessee,” said Gil Beverly, Titans Sr. Vice President, Chief Marketing and Revenue Officer. “BetMGM will deliver new experiences and levels of engagement to our fans and we’re excited to welcome them in as an official partner.”
As the official sports betting partner, BetMGM is set to receive brand visibility across multiple Titans platforms and will be seen during key moments throughout games. From field goal attempts, replays on the jumbotron, and more, BetMGM will be hand-in-hand with the Titans. On top of in-game promotion, BetMGM will become exclusive naming right partners for the team’s television studio involving multiple televised shows including ‘Titans All Access.’
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According to the team’s announcement, BetMGM received a conditional license to offer online sports betting in Tennessee and the BetMGM mobile app is scheduled to go live in the state on November 1 when online sports betting is scheduled to launch, pending regulatory approval.
The November 1 launch date aligns with an AP report in August stating that Lottery President and CEO Rebecca Hargrove expected the first sportsbook in the state to go live on the first day of the month.
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With no legal gambling locations in Tennessee, sports betting in the state will be different than any other as the only state set to have an online-only format.
It’s been a long time coming for sports betting to arrive in the Volunteer State as it became legal in the state in May 2019 when Gov. Bill Lee allowed a sports betting bill to become law despite not signing it himself.
Tennessee will be the 18th state in the U.S. to welcome legal sports betting.