Watch Of The Day: Straight Outta Stockholm
TRIWA (Transforming the Industry of Watches) was founded in 2007 when four friends decided the watch industry was too focused on status and tradition. Embracing distribution, marketing and design practices from other industries, TRIWA grew from a 4-friend watch startup to a 30-person creative studio.
As TRIWA pushes the limits of design and style evolution, their collection of watches grows. With respect to classic leather-band watches and a knack for modern style, the TRIWA Loch Falken was created.
This is TRIWA’s interpretation of 1950’s simplicity – expressed in brushed champagne gold and navy blue. A sleek and streamlined watch inspired by the Swedish bird of prey bearing the same name. This timepiece is most identifiable by its Falkeye (sub-dial) – giving the watch two layers of design elements, setting it apart from other timepieces.
The combination of brushed champagne gold for the case and subdial with a navy blue dial creates a unique look in itself that’s only enhanced by the Tärnsjö organic Swedish leather band. Inside, the TRIWA Loch Falken has a Citizen Miyota 1L45 Japanese movement.
Right now on Amazon, you can snag the TRIWA Loch Falken for just $200 – a phenomenal deal for a watch of this caliber.
Add a modern piece of Swedish design to your collection:
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