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On Monday, during Consumer Electronics Show (CES) 2020, Sony made some noise about the unveiling of their “brand new” logo for the upcoming Playstation 5. They really shouldn’t have.
Fans who gathered for Sony’s highly-anticipated panel, looking for more information about the new PS5, came away sorely disappointed. The Playstation 5 will come with 3D audio, haptics/adaptive triggers, ultra-high speed SSD, hardware-based ray tracing, and an Ultra HD Blu-Ray player – stuff that had already been revealed.
As the panel started up on a big stage with much fanfare for the keynote event, Sony Interactive Entertainment president CEO Jim Ryan repeated the also previously revealed holiday 2020 release for the console and then announced to the crowd, “I’m pleased to show you, for the first time, our new logo.”
Sony unveils its revolutionary new PS5 logo 🤯 pic.twitter.com/gSeUz4wfqZ
— ScreenTime (@screentime) January 7, 2020
If that looks a lot like the PS4 and PS3 logo, you’re not wrong.
Not that there’s anything terrribly wrong with it, it’s just… people waited for this panel to happen and this was the biggest news to come out of it? Really? All they did was change the 4 to a 5.
Reactions to this “announcement” was met with an appropriate amount of snark and sarcasm.
Sony unveiled a “not so surprising” PS5 logo with “not so surprising” already mentioned features at CES 2020.
Sensational! pic.twitter.com/boMwegh95k
— Erin Ashley Simon (@erinasimon) January 7, 2020
https://twitter.com/9_volt_/status/1214358489570697219
Sony's lead graphic designer coming up with the #PS5 logo#SonyCES pic.twitter.com/7xOJXBWHCF
— chris (@bagel_chris) January 7, 2020
Great to see that totally new #PS5 logo. Must have taken ages. #PlayStation5 pic.twitter.com/OFLQdVFRQ5
— Dan Grabham (@dangrabham) January 7, 2020
Jim Ryan at CES: we’re excited to share our new logo for PS5 pic.twitter.com/v6pS4nSm2B
— Liam Allen-Miller (@LiamAllenMiller) January 7, 2020
Sony has revealed the PS5 logo. This is quite a BOLD and SHOCKING design choice. We'll see how this works out for them in the coming months, but right now I fear this is just.. too different
— Sarobi (@Sarobi) January 7, 2020
I feel like I need a t-shirt that says, "I went to the #SonyCES press conference and all I got was the PS5 logo." #CES2020 pic.twitter.com/gdpWgsW26F
— Alex Mellott (@AlexMellott) January 7, 2020
When you don't know where your cat is pic.twitter.com/kzjj474uQ9
— Tal Waterhouse (@iiTalW) January 7, 2020
Look at all these dicks taking pics of the PS5 logo looking exactly like the PS4. pic.twitter.com/MUkgFAodjW
— Dave Weasel (@DaveWeasel) January 7, 2020
The funniest part of the PS5 logo being identical to the PS4 logo is you *know* there were HOURS of meetings and discussions and notes and follow up calls and approvals for this design https://t.co/V9KLZCctbh
— Mike Drucker (@MikeDrucker) January 7, 2020
Forget the PS5 logo reveal, I have an exclusive leak from Sony's design team of their ideas for the evolution of the PlayStation logo over the next four generations! pic.twitter.com/p4vakgphAx
— Andy (@_kou42_) January 7, 2020
Now there’s a scoop.