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Are you on Instagram? I bet most of you are. I also bet that most of you don’t make jack squat for posting your vacation and food pics, right? That’s because you’re not famous! If you were a famous celebrity you could make more money using Instagram than most of us make in a year with just a handful of posts.
How do I know this? Because the second annual Instagram Rich List for celebrities, athletes, influencers and other professions, compiled by Instagram scheduling tool HopperHQ.com has just been released.
The list is based on how much each user can charge for a single Instagram post, which was determined by contacting each account requesting their price per sponsored post combined with publicly available data. The data considers factors such as average engagement, how often they post, and number of followers.
Last year Kylie Jenner was placed fourth in the list, two places below older sister Kim Kardashian, and was estimated to charge $400,000 per post on average. This year Kylie has came in first, Kim fourth, and Selena Gomez, who topped last year’s list, dropping down to second place.
https://www.instagram.com/p/BlWShe7Ax5-/?taken-by=kyliejenner
The top ten on the 2018 Celebrity Instagram Rich List are:
1. Kylie Jenner – 110 million – $1 million per post
2. Selena Gomez – 138 million followers – $800,000 per post
3. Cristiano Ronaldo – 133 million followers – $750,000 per post
4. Kim Kardashian – 113 million followers – $720,000 per post
5. Beyonce Knowles – 115 million followers – $700,000 per post
6. Dwayne Johnson – 109 million followers – $650,000 per post
7. Justin Bieber – 100 million followers – $630,000 per post
8. Neymar – 101 million followers – $600,000 per post
9. Lionel Messi – 95.3 million followers – $500,000 per post
10. Kendall Jenner – 92.4 million followers – $500,000 per post
Other notable names on the 2018 top 75 list include: 12. David Beckham ($300,000 per post), 14. Zlatan Ibrahimovic ($175,000), 16. Conor McGregor ($125,000), 18. Steph Curry ($110,000), 19. Floyd Mayweather ($107,000), 24. Bella Hadid ($27,000), 25. Emily Ratajkowski ($26,500), 30. Jen Selter ($19,250), 33. Logan Paul ($17,000), 36. Jake Paul ($16,500), 41. Rosie Huntington-Whiteley ($11,500), 60. Gordon Ramsey ($5,500), and 71. Martha Stewart ($2,500).
The biggest change with the influencer Rich List compared to last year is that influencers can charge a much higher price per post. Makeup artist and beauty brand founder Huda Kattan still tops the list and has seen an 83.3% increase in how much she can charge for a post. New to this year’s list is YouTuber, singer and actress Elenora Pons, fitness model Sommer Ray and YouTuber Zach King.
The top 5 on the 2018 Influencer Instagram Rich List are:
1. Huda Kattan – 26 million followers – $33,000 per post
2. Elenora Pons – 25.6 million followers – $32,000 per post
3. Zach King – 21.5 million followers – $30,000 per post
4. Cameron Dallas – 21 million followers – $25,000 per post
5. Sommer Ray – 18.7 million followers – $20,000 per post
https://www.instagram.com/p/Blm8f_3nutZ/?hl=en&taken-by=hudabeauty
To view the full Rich List which includes, but isn’t limited to, celebrities, influencers, athletes, and models click here.