For instance, folks have doing far more searches for “Corona” than normal. Unfortunately, it’s not because they’re looking to score some suds for happy hour.
Taking a look at Google Trends over the past 60 days, we see the usual search terms like news, weather, facebook, amazon, and youtube. But we also see terms that normally wouldn’t be so close to the top of all searches.
Coronavirus, unemployment, classroom, Netflix, Zoom, and stimulus check are all in the top 25 most searched terms.
[protected-iframe id=”9867bff7e582b7c0261e2deec54f2348-97886205-92827192″ width=”640″ height=”320″ info=”https://ssl.gstatic.com/trends_nrtr/2213_RC01/embed_loader.js” ]
The fastest growing search terms over the past 60 days are even more unique to this particular time period.
Stimulus check is the number one search in that regard as many people are still wondering where their money is. Get my payment is number six on the list.
In fact, of the top 25 rising search terms over the past 60 days, 13 are either coronavirus or stimulus-related.
Other top searches include coronavirus tips, Tiger King, Joe Exotic, Kim Jong Un, Carole Baskin, furlough, Animal Crossing New Horizons, quarantine, and once again, unemployment.
Other search terms that have seen spikes over the past 90 days include things like…
How to cut hair.
[protected-iframe id=”ca8df9fbfa83de7f9ef1bc4c49a68865-97886205-92827192″ width=”640″ height=”360″ info=”https://ssl.gstatic.com/trends_nrtr/2213_RC01/embed_loader.js” ]
How to make a mask.
[protected-iframe id=”d3e165f921a19becab1e608f78c98dfc-97886205-92827192″ width=”640″ height=”360″ info=”https://ssl.gstatic.com/trends_nrtr/2213_RC01/embed_loader.js” ]
And how to make a hand sanitizer.
[protected-iframe id=”a1f75c20aaf156e2a2de61cd36e6f0ba-97886205-92827192″ width=”640″ height=”360″ info=”https://ssl.gstatic.com/trends_nrtr/2213_RC01/embed_loader.js” ]
“There’s ubiquity in search,” Simon Rogers, data editor at Google, told Vox. “It takes you beyond that echo chamber of social media. Because you’re not presenting yourself in a certain way, you’re being honest. You’re never as honest as you are with your search engine. You get a sense of what people genuinely care about and genuinely want to know — and not just how they’re presenting themselves to the rest of the world. And it’s immediate. As soon as something happens, it shows up in search.”