Wordle, The Internet’s Latest Obsession, Is Also Its Best New Meme: A Primer


  • Wordle, the internet’s latest game obsession, is also its best new meme.
  • The game’s addicting, and frustrating, nature makes it the perfect subject matter.
  • Read about more memes here.

If you have spent any significant amount of time on the internet and social media over the past couple of weeks then you are very well aware of a online game called Wordle.

You have six tries to guess a five letter word. Each time you guess, the game tells you which letters are correct and the color of the tiles will change to show which letters that are correct are in the proper order. A letter becomes yellow if it is in the word, and turns green if it’s in the right place.

It’s a fun and challenging little game. It’s free to play. It can also be frustrating and addicting, which can be a problem since once you complete the game, you literally have to wait until the next to be able to play it again.

Once you complete the puzzle, Wordle reveals how well you’ve been doing and provides an easy to share image that has been appearing all over social media.

All of this has combined to make Wordle not only very viral on the internet, it has also created the perfect storm for creating a wide assortment of memes.

According to a recent New York Times story, Wordle was actually created (sort of, more on that in a moment) by, wait for it… a guy named Josh Wardle.

He released the game in October of 2021 and by November it had 90 players.

On January 2, 2021, there were more than 300,000 people playing.

“I think people kind of appreciate that there’s this thing online that’s just fun,” said Wardle. “It’s not trying to do anything shady with your data or your eyeballs. It’s just a game that’s fun.”

If the game looks familiar to some of you, that’s because the concept has been used before, appearing on the game show Lingo, which aired from 1987 to 1988, then again from 2002 to 2007, then for one more season in 2011.

Unfortunately, we don’t have any record of whether or not the game show Lingo generated any memes. Wordle on the other hand…

https://twitter.com/__zero__cool__/status/1476732283189178369

So… who up for a quick game of 2048?!

Douglas Charles headshot avatar BroBible
Before settling down at BroBible, Douglas Charles, a graduate of the University of Iowa (Go Hawks), owned and operated a wide assortment of websites. He is also one of the few White Sox fans out there and thinks Michael Jordan is, hands down, the GOAT.