This Marvelous Cartoon Explains Why We Really Share Videos, So If You Don’t Share It, You Hate Your Brain

This animated explainer from LifeHacker reveals the psychological reasons why we internet people share online videos. If you’re into learning why people do what they do, then this is the video for you. If you don’t care about your brain rotting to the point of worm infestation, others might and that’s called ‘revulsion’, so HA! you just learned something anyway, dunce. Be gone.

Let’s recap:

[protected-iframe id=”fdd1aa822eb96d4cd3c1e0bf082ad78c-97886205-7375967″ info=”//giphy.com/embed/DsFhEEGzo9LVu” width=”650″ height=”366″ frameborder=”0″]

via GIPHY

Funny videos bring you joy and “schadenfreude” isn’t referring to a shady psychology professor; it means “harm-joy”.

[protected-iframe id=”9cb0d236dd62b15101aff6f2fa47ed23-97886205-7375967″ info=”//giphy.com/embed/g52Y39pUaT21i” width=”650″ height=”366″ frameborder=”0″]

via GIPHY

But, when the harm caused to another doesn’t elicit joy, and is unjust or unfair victimization, that causes outrage and anger. “Can you believe this happened? I’m glad it’s not me. Something needs to be done” to restore imbalance. You can see how there could be some blurred lines (you know you want it) between “funny” and “outrageous”.

[protected-iframe id=”c8c4af1efa3f99b96db6681e143348e2-97886205-7375967″ info=”//giphy.com/embed/3l1d8zkvkfOo0″ width=”650″ height=”366″ frameborder=”0″]

via GIPHY

Cute videos trigger our primal instinct to care for or protect younguns, making us feel self-worth, and naturally causing happiness.

[protected-iframe id=”cbb57f2d927b6c6f3b43017657500b0f-97886205-7375967″ info=”//giphy.com/embed/xzcipYwHWHCPC” width=”650″ height=”363″ frameborder=”0″]

via GIPHY

Gross out videos cause revulsion, disgust, and loathing, which can make you say, “I’m glad that’s not me” or can make you feel challenged, yet safe. We feel safe because we’re separated by a screen instead of being confronted with it in person, which is exponentially worse.

[protected-iframe id=”0ca08957ca079e0a5f19e76a3e350e94-97886205-7375967″ info=”//giphy.com/embed/EBcGLJze7aJb2″ width=”650″ height=”356″ frameborder=”0″]

via GIPHY

Pretty much the same goes for scary videos that tap into our fear, an intense emotion that threatens us in a non-lethal way unless you have a heart condition.

[protected-iframe id=”3d3c644c993f0f56ba91baf01b9ac161-97886205-7375967″ info=”//giphy.com/embed/9ARExwcXGjTag” width=”650″ height=”366″ frameborder=”0″]

via GIPHY

Sexy videos cause arousal, a positive sensation that reminds us of procreation, which is awesome until the fruits of your labor won’t STFU.

[protected-iframe id=”38f1add3aaff81f31cf29219613491c5-97886205-7375967″ info=”//giphy.com/embed/lELRD773cY7Sg” width=”650″ height=”349″ frameborder=”0″]

via GIPHY

Didactic videos are seen as a valuable use of time and rewarding, which causes a “happy ending” in your melon. Dopamine is dope.

[protected-iframe id=”51247c26bf9cd8bf17c0f797823f57fa-97886205-7375967″ info=”//giphy.com/embed/l3fQjHugtGrGhHs5y” width=”650″ height=”348″ frameborder=”0″]

via GIPHY

Spectacle or “wow” videos bring a sense of awe or wonder. “You don’t see this every day”, except you do, because internet.

Now’s your chance to achieve, broheem. Your brain is fiending for some action.

VIDEO: 10 times Dwayne ‘The Rock’ Johnson won the internet…


I've written thousands of articles including posts for COED, GuySpeed, TheFW, TV Fanatic, G-MEN HQ, BroBible, and NFL Spin Zone. I've also authored scripts for Woven Digital's short-form videos published by UPROXX and BroBible. Here are links to my writing samples and social networks: My Personal Blog http://neallynch.com/ Twitter https://twitter.com/realcinch Facebook https://www.facebook.com/NealLynch Instagram https://instagram.com/realcinch/ YouTube https://www.youtube.com/user/realcinch NFL Spin Zone http://nflspinzone.com/author/neallynch/ BroBible http://brobible.com/author/neallynch/ GmenHQ http://gmenhq.com/author/neallynch/ GuySpeed http://guyspeed.com/author/neallynch/ TheFW http://thefw.com/author/neallynch/ COED http://coed.com/author/neallynch/