Ben And Jerry’s Is Now Selling Cereal-Milk Ice Cream

If you’ve ever been to Christina Tosi’s Milk Bar in New York City, DC, or Toronto, hopefully you experienced the awesomeness of cereal milk soft serve ice cream. Like the sweet milk at the bottom of a bowl of Frosted Flakes, cereal milk ice cream will shatter your brain and leave your tastebuds screaming like Tony the Tiger.

Now one of the biggest ice cream chains in the world is hopping on the “they’rrrrrreeeeee great!” ice cream trend. Ben & Jerry’s is now making three flavors of cereal milk ice cream — “Fruit Loot” a la Fruit Loops and Fruity Pebbles, “Cocoa Loco” a la Coco Puffs/Coco Krisps, and “Frozen Flakes” a la Frosted Flakes.

There’s a catch — You have to hit up a Ben & Jerry’s scoop shop for the cereal milk flavors. So you can’t just wander into 7/11 at 2AM and expect to find them digging through their freezer.

I know. I’m bummed about that too.

Brandon Wenerd avatar
BroBible's publisher and a founding partner, circa 2009. Brandon is based in Los Angeles, where he oversees BroBible's partnership team and other business development activities. He still loves to write and create content, including subjects related to internet culture, food, live music, Phish, the Grateful Dead, Philly sports, and adventures of all kinds. Email: