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Last year, the football team at the University of Colorado came about as close to hitting rock bottom as possible over the course of a dismal season that saw the Buffaloes finish with a 1-11 record.
As a result, the school didn’t have much to lose compared to what it was poised to gain by hiring Deion Sanders to become its new head coach.
There’s really no way to tell if the coaching prowess Sanders showed while at the helm at Jackson State will translate to his time in Boulder until his inaugural season gets underway. However, it’s been very hard to ignore the impact the man known as “Coach Prime” has had since arriving at his new school.
Yes, he’s caught some heat for his tendency to say whatever is on his mind without worrying about the optics, but he’s also given Colorado the shot in the arm it’s desperately needed for a few years as he seemingly sets the program up for success both on and off of the field.
Putting together a competitive football team is obviously going to be the biggest factor in that turnaround. However, it’s also hard to ignore the hype surrounding the man at the center of the rebuild, as simply hiring Sanders has already paid some major dividends for the university before he’s even coached a single game.
The skipper will technically make his grand debut when the team plays its Black & Gold Day Spring Game on April 22nd. Prior to this year, Colorado didn’t even bother selling tickets to the annual showdown at Folsom Field, but it opted to switch things up after hiring Sanders based on the anticipated demand.
According to beat writer Brian Howell, that seemed to be a pretty good call, as the school has already sold over 30,000 tickets to a spring game that’s still two months away (which is even more impressive when you consider last year’s contest attracted less than 2,000 spectators).
For the first time, Colorado is selling tickets to its spring game, which is 2 months from tomorrow. So far, the #cubuffs have sold 30,013 tickets.
For perspective, CU counted a total of 30,450 fans who showed up (for free) to the last 7 spring games combined. Last year: 1,950.— Brian Howell (@BrianHowell33) February 21, 2023
Only time will tell if Sanders will live up to the hype, but it is clear it’s very, very real.