Deion Sanders Wishes He Had ‘More Privacy’ While Reflecting On Highs And Lows Of The Season

Deion Sanders spotlight

Getty Image / Cooper Neill


Deion Sanders has been everywhere, all the time, at once throughout the 2023 College Football season. The hype train seemed ready to plow through CFB when the Buffs beat TCU 45-42 in Week 1 but that would prove to be the high point of the season for Deion‘s team that finished dead last in the Pac-12.

Colorado’s season is now over after going 4-8 and 1-8 in Pac-12 Conference play, but Deion Sanders is about to reignite the hype as Season 2 of Coach Prime begins on Amazon this week. Prior to the first episode, Deion Sanders sat with People for an interview where he admitted the desire for more privacy.

While reflecting on the season’s ups and downs, Deion Sanders told People “You always wish that you had a little more privacy, but the same thing that makes you shine will show your blemishes.”

Coach Prime added to that, saying “you’ve got to take the good with the bad. You can’t just want everyone there when the hype machine is rolling, you have to understand there’s another side to this.”

“Water covers two-thirds of the Earth. I cover the rest.” — Deion Sanders

After Colorado’s 3-0 start the Buffaloes would win just 1 game of their next 9. Possibly, in an attempt to get ahead of how the losing streak appears on Amazon’s Coach Prime, he spoke about how that struggle will be shown.

Deion told People “it was a whirlwind early on, then it calmed down to a halt. We’re going to show you how we dealt with that adversity, it was tough because I’ve never lost pretty much in life, and in the last several years of my life, 10 years, decade, I’m a darn winner, so dealing with losses was tough.”

“I expect to be great. I expect to do what hasn’t been done. I expect to provoke change.” — Deion Sanders

I won’t speak for anyone but myself, but I definitely suffered from a bit of Deion Sanders fatigue this season. Seeing him on my TV or hearing about him every time I was watching football even if he had no connection to that game became exhausting. I, too, would’ve liked to have seen Deion Sanders receive a bit more privacy this season.

But he’s out of his mind if he wants people to believe that he’d actually like to live a more private life. Sure, he might not want cameras on in the moments when his team was getting blown out by Washington State. But I’ll still be interested to see what sort of clips surface from Coach Prime when it starts tomorrow on Amazon Prime. Here’s the final trailer for Season 2:

Will you watch?