ESPN/ABC Reportedly Set Up To Make $250 Million During NBA Final Thanks To Giannis Antetokounmpo’s Clutch Block In Game 4

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Milwaukee Bucks star Giannis Antetokounmpo delivered one of the best blocks in NBA finals history on Wednesday night and he may have made ESPN/ABC a ton of money in the process.

With a little over a minute left to go in game 4 of the NBA finals, Giannis made a clutch block on DeAndre Ayton that helped the Bucks tie up the series.

According to Sportico’s Anthony Crupi, ESPN/ABC will likely net $250 million during the NBA Finals in ad sales now that the series is guaranteed to go six games thanks to Giannis’ block.

Via Sportico

“According to Standard Media Index data, ABC booked $250.7 million in ad sales during the Raptors-Warriors sextet in 2019, a benchmark that appears to be within reach this time around. The cost of 30 seconds of in-game airtime is up near $600,000 a pop at the high end, and given the inevitable rate increases that accompany the higher ratings of a sixth game, the network is now playing with house money.”