Topps Is Putting 24-Karat Gold Cards Inside Its New Premier League Packs (With A Catch)

Erling Haaland in front of gold bars

iStockphoto / Gareth Copley/Getty Images

Erling Haaland in front of gold bars


Sports-card companies have spent years inventing increasingly ridiculous ways to make pieces of cardboard more valuable. Topps has apparently reached the logical endpoint: forget the cardboard and just put actual gold in the product.

The new 2026-27 Topps Flagship Premier League release contains 20 one-of-one True Gold Lion cards made from real 24-karat gold, featuring everyone from Erling Haaland and Bruno Fernandes to Thierry Henry, Wayne Rooney and Steven Gerrard. Topps confirmed the cards are genuine gold pieces, meaning collectors are essentially opening soccer-card packs for a chance to redeem something that also qualifies as precious metal.

Topps Somehow Made ‘Gold Parallel’ Extremely Literal

“Gold” usually requires a little translation in the sports card world.

A Gold Refractor is still cardboard. A gold parallel might have shiny foil, a different border, or a tiny serial number stamped somewhere on the front.

The True Gold Lion cards skipped all of that. They are 24-karat gold.

Collectors will not actually find the metal card rattling around inside a foil pack. Instead, the product contains redemption cards that can be submitted to Topps in exchange for the finished gold piece.

According to the Beckett checklist, all 20 are numbered 1/1, so there will be precisely one gold version of each player floating around after every redemption is eventually claimed.

The checklist looks like somebody was asked to combine Premier League history with whatever names would cause collectors to immediately lose financial discipline.

Henry represents Arsenal. Rooney represents Everton. Gerrard gets Liverpool. Haaland represents Manchester City, while Manchester United has Fernandes, David Beckham, and teenage prospect JJ Gabriel.

There are also Alan Shearer, Harry Kane, Kevin De Bruyne, Declan Rice, Cole Palmer, and several young players whose gold card could become considerably more interesting if their careers explode.

There Are Only 20 Pieces In The Entire Set

The True Gold Lion lineup mirrors the normal 20-card Gold Lion insert but takes scarcity to an absurd level.

Each regular Gold Lion uses the Premier League’s lion branding and a metallic design. The True Gold version turns that aesthetic into an actual object made from the material everyone else is merely pretending to use.

TalkSPORT notes collectors must pull the corresponding redemption rather than the metal itself, which probably saves Topps from having employees shove tiny chunks of gold through packaging machines.

The concept is also a perfect snapshot of where the collectibles market currently sits.

Manufacturers already offer game-worn patches, autograph cards, one-of-ones, precious gemstones, and pieces worth six or seven figures on the secondary market. Creating artificial scarcity has become so competitive that Topps apparently decided the next escalation was making the collectible out of something that has possessed value for thousands of years.

At least nobody can complain this gold parallel is just yellow foil.

author Colin Witte avatar
Colin Witte is a Pittsburgh-based sports writer and recent Indiana University graduate with a B.A. in Sports Media. He currently covers the Steelers, Penguins and Pirates, and his interests include the NFL, college football, sports media and the intersection of sports and internet culture.
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