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NIL powerhouses Haley and Hanna Cavinder, who are making the move to the WWE now that their college careers are over, recently sat down for a profile interview with GQ Magazine, where they addressed the narrative that they’re making money off their looks.
As pointed out in the GQ piece, a recent article from Free Press writer Ethan Strauss said that the Cavinders are representative of the NCAA’s “hot girl problem” and compared them to tennis player Anna Kournikova.
“When I ask how they might respond to the criticism that they’ve unfairly benefited from both their looks and their whiteness, they are straightforward about it,” GQ scribe Jenny Abrams writes.
“I think that…that’s true,” Haley says. “We were put in a position to capitalize off of [opportunities], and that’s what we’re doing.”
“I’m never gonna sit here and not understand other people’s side,” Hanna adds. But, she says, “I know that Haley and I have worked really, really hard. And I don’t wanna ever judge someone based on what they can’t control.”
Since launching their shared TikTok account a few years ago, the Cavinder twins have racked up over two dozen sponsorship deals — with brands such as Boost Mobile, Champs Sports, Raising Cane’s, Intuit TurboTax, Under Armour, Crocs, Core Hydration, WWE, PSD Underwear, Six Star Pro Nutrition, Caktus AI, and more — and have earned an estimated $2 million per year.
Both Hanna and Haley began their college basketball careers at Fresno State in California back in 2019 before transferring to the University of Miami in 2022. During their senior season in 2022-23, the pair helped lead the Miami Hurricanes to its first-ever Elite Eight in the NCAA women’s basketball tournament.
At the time of this writing, their shared TikTok account has over 4.5 million followers and their joint Instagram account has over 300,000. The duo also have individual Instagram, with Hanna having more than 720,000 followers and Haley having another 721,000.