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As things currently stand, the United States boasts 11 federal holidays on an annual basis that give most Americans the opportunity to unwind while taking a break from their duties at work.
However, the calendar is also chock-full of annual celebrations that don’t grant you a day off but still give plenty of people an excuse to treat themselves to various products at the center of the many, many “National Days” marketing departments have long relied on to help peddle their products.
That includes National Mustard Day, which falls on the first Saturday in August (which means it will be celebrated on the 5th in 2023).
In recent years, the folks at French’s have used that occasion as an excuse to release some very unconventional twists on its flagship condiment, including a yellow mustard ice cream that was actually surprisingly palatable as well as some mustard donuts I’m not sure I would’ve wanted to try even if I’d gotten the opportunity.
Now, they’ve returned with a vengeance with the help of another notable company, as Skittles that taste like yellow mustard are now officially A Thing thanks to a new collaboration between the two brands.
If you want to get your hands on the bag of candy described as “a sweet and savory treat,” French’s and Skittles will be giving them away to the winners of a sweepstakes you can currently enter.
You’ll also have the chance to snag some in person if you’re willing to make the trek to the “mustard mobile” that will be posting up in three different cities in the lead-up to National Mustard Day: Atlanta (at Ponce City Market on July 31st), Washington, D.C. (City Center on August 2nd), and New York City (Hudson River Park on August 5th).
We live in the strangest of times.