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Taco Bell is a truly wonderful place.
I want to get that out the way up front.
It’s one of the last fast food restaurants where a drunk or stoned college kid and truly satisfy their cravings without breaking the bank.
T-Bell, as all the cool kids call it, has successful found a way to sell the same item in 50 various states of crunchiness and make it look good in all of them.
But therein lies the problem.
Anybody who has ever ordered a beefy five-layer burrito (or anything from Taco Bell, really) will tell you that what you see on those mouth-watering commercials is not always what you get in the story.
In fact, it’s not ever what you get in the story. And that’s finally caught up to the fast food giant.
Taco Bell was sued today in a false advertising class action.
Consumers allege that Taco Bell misrepresents the amount of beef in the Crunchwrap Supreme "by at least double the amount." pic.twitter.com/a0J84dsMin
— Rob Freund (@RobertFreundLaw) July 31, 2023
Queens, New York native Frank Siragusa (who, as far as we know is not related to the late, great Tony Siragusa) sued the company on Monday after his $5.49 Mexican Pizza did not contain the amount of beef that was advertised.
Siragusa filed a proposed class action suit in Brooklyn accusing Taco Bell of deceiving consumers by falsely advertising its Mexican Pizza, Veggie Mexican Pizza, Crunchwrap Supreme, Grande Crunchwrap and Vegan Crunchwrap as containing “at least double” their actual content.
In the filing, Siragusa provided pictures of the food from the advertisements juxtaposed with pictures of the food in real life.
Taco Bell ads are “unfair and financially damaging to consumers,” the complaint alleges. “And “especially concerning now that inflation, food, and meat prices are very high and many consumers, especially lower income consumers, are struggling financially.”
The suit seeks at least $5 million for Taco Bell customers who bought any of the five items in New York state in the last three years.
Siragusa’s lawyers filed a similar lawsuit last year accusing McDonald’s and Wendy’s over the actual versus advertised size of their burgers.
Frank Siragusa is the hero that we both need and deserve right now. A true man of the people.