Taylor Swift may well be the biggest star in the music industry.
Billboard named Swift its Pop Star of the Year in 2021 after she had three chart-topping albums with Evermore, Fearless (Taylor’s Version) and Red (Taylor’s Version). Evermore was also a 2022 Grammy nominee for album of the year.
Swift is also one of the most-streamed artists of all-time on both Apple Music and Spotify.
Now the polarizing pop star could be set to play on the country’s biggest stage: the Super Bowl halftime show.
NFL Drops Massive Taylor Swift Super Bowl Halftime Show Hint
Pepsi had been the official sponsor of the NFL halftime show for the past 10 years. But soft drink giant opted not to renew its 10-year contract at the end of the 2021-22 NFL season.
The league finally revealed its new partner on Thursday night, announcing that it had agreed to a gargantuan deal with Apple Music.
The deal is reportedly worth an eye-water $50 million a year over five years.
But the big Easter egg in all this is when the deal was announced, which was at midnight. That has Taylor Swift fans theorizing that the star is set to be the main attraction of the Super Bowl 57 show according to TMZ.
Obviously, with Pepsi out of the way that eliminates one major hurdle for Swift.
Swifties are all-in on the theory.
It’s about damn time they gave Taylor Swift a Super Bowl halftime show performance! pic.twitter.com/QmuzSqQOQL
— Midnights commentary (@tsmidnightsts10) September 23, 2022
me opening my phone to find out taylor swift is doing the halftime show pic.twitter.com/KRKU5RJok7
— drew🫐10 (@SNLSABRINA) September 23, 2022
thinking about taylor swift doing a super bowl halftime show gives me chills pic.twitter.com/FRFpWH3K7D
— emrah 🧣 (@skinnysel) September 23, 2022
And Variety is now reporting that they may be correct.
Three sources close to the situation tell Variety that Taylor Swift will play the 2023 Super Bowl Halftime Show.https://t.co/Bv8bTsi89U
— Variety (@Variety) September 23, 2022
Never in our wildest dreams did we imagine Taylor Swift would play the halftime show. But now we know all too well that it appears to be true.