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It’s probably not a good idea for brands to chime in while the entire country is currently on edge waiting for highly contested election results.
On Wednesday, the GAP decided to send out a tweet featuring a red/blue sweater with the caption “The one thing we know, is that together, we can move forward.”
https://twitter.com/Gap/status/1324011650794594304
.@gap has deleted this 👀👀 pic.twitter.com/l2pYHqFEyV
— Jon Levine (@LevineJonathan) November 4, 2020
The Internet was united in hatred of the tweet and roasted the clothing retail brand until they eventually deleted the tweet.
At least we could all come together as a nation today to tell The GAP to go fuck itself
— Tom and Lorenzo (@tomandlorenzo) November 4, 2020
The brands can't help themselves https://t.co/kfshqRNKy1
— Taylor Lorenz (@TaylorLorenz) November 4, 2020
Absolutely no one was looking to you in this moment, you definitely did not need to make this gif and post it https://t.co/siRstwqiQv
— Paul F. Tompkins (@PFTompkins) November 4, 2020
Glad to see we're all united in our hatred of this tweet. https://t.co/tyFt0t1piR
— Veronica Belmont (@Veronica) November 4, 2020
This is your Kendall Jenner Pepsi moment https://t.co/IqgPII1lcz
— Jasmine (@JasmineLWatkins) November 4, 2020
The one thing we know is that we need your money. Fucking brands. https://t.co/JUz7YLZFvQ
— Josh Sternberg (@joshsternberg) November 4, 2020
brands need to fuck right off, frankly. (also this is… hideous?)https://t.co/gJojza5a4r
— Emma Gray (@emmaladyrose) November 4, 2020
Fuck off. https://t.co/xW8aMUrcAN
— Gary Whitta (@garywhitta) November 4, 2020
can't wait for the inevitable ad campaign for a bag of chips that is half plain lays and half doritos with "come together" playing in the background https://t.co/xO89QlS8ef
— katie (needs a break lol) (@dameofscones) November 4, 2020
If there’s one thing our divided nation can come together on, it’s that this sweatshirt is ass ugly https://t.co/Ij5JmUECEv
— Benjamin Freed (@brfreed) November 4, 2020