Today’s a sad day, bros. After nine glorious years of completely dominating the beer scene (and life, he f**king crushed it at life), the ‘Most Interesting Man in the World’ is retiring. To commemorate the Most Interesting Man‘s decade of domination Dos Equis is sending this bro on one final adventure…Well, they’ve released one final commercial…and on that final adventure the Most Interesting Man in the World is heading off to Mars, which I think is the badass adventurer equivalent of being ‘put out to pasture’ once you’ve realized your days of exploring are behind you:
According to the press release from Dos Equis this is a ‘one-way mission to Mars’, so this is most likely the last time we’ll ever see the Most Interesting Man. On a personal note, this sort of bums me out. I’ve actually had the chance to meet the Most Interesting Man in the World several times over the past year. In this year’s world famous Greenwich Village Halloween Parade I was able to ride on the Dos Equis float with the Most Interesting Man, and at this year’s Dos Equis Masquerade Ball I was able to introduce my fellow editors Matt ‘Brohan’ and Brandon to the man who has seen it all:
We also met these chicks at the Masquerad:
I don’t know what it was about the Most Interesting Man but he always seemed to be drowning in hot chicks, it’s like dimepieces were swarming him wherever he went. It’s going to be sad for the world to lose a man with that sexual prowess, but I guess that means that another man of greatness will have to step into his shoes.
Internally, we here at BroBible discussed how there should be a reality show of the most badass men alive all competing for the title of the Most Interesting Man in the World, because that’s a TV show we’d all watch and I’m guessing you bros would watch it too.
That however seems unlikely, because lightning never strikes twice, and there will never be a man as awesome as Dos Equis’ Most Interesting Man in the World was. And I mean that in a very sincere way, because this was quite possibly the most successful ad campaign of my lifetime. He became a pop culture icon, one of the most recognizable faces in the world, and it’s sad to see this come to an end.