The Buffalo Bills have embraced the enemy, Taylor Swift. It’s a real shame.
As the Kansas City Chiefs roll into upstate New York for the NFL Divisional Round playoff game, Highmark Stadium is pandering to the world’s biggest pop star. Delaware North Sportservice, a hospitality management company that oversees the concession and dining, is bringing bad vibes to the most important game of the year.
The Bills are rolling out TSwizzle-themed food options on Sunday with the queen herself in town. Buffalo will offer ‘Bad Blood Waffle Fries’ and the ‘Karma Quesadilla,’ which is a play on words involving two of Swift’s biggest hits.
Highmark and Delaware North announced the new additions with a witty post on Instagram. To be fair, all of the different food offerings look delicious.
This is embarrassing for the Bills.
Swift is dating Travis Kelce. Kelce plays for the Chiefs. Taylor Swift will be rooting for the Chiefs.
Sunday’s game is not being played at a neutral site. It is a home game for the Buffalo Bills.
The Karma Quesadilla and Bad Blood Waffle Fries would make total sense if the game was being played in Kansas City. She is a fan of that team.
It would make total sense if the game was being played at a neutral venue. Adding Swift-focused food would be a fun publicity move that would, hopefully, draw additional sales for those items.
That is what Highmark Stadium is thinking here. Delaware North suggested the idea to try and go viral, which should lead to an increased on waffle fry and quesadilla-related purchases.
Unfortunately, it is a masterclass in what not to do as the home team. Bills Mafia will make up the vast majority of the crowd on Sunday. They will be rooting against Taylor Swift and her boyfriend’s team.
The Bad Blood Waffle Fries and the Karma Quesadilla are the enemy. Shame!