Attention Hypebeasts: John Mayer And Nike Are Releasing Air Max 90 Air Mayers

Last summer, John Mayer unintentionally made Costco’s $18 Kirkland 11 sneakers the must-have hypebeast shoes of the summer. As a joke, Mayer and Jack Wagner — the best Dan Bilzerian troll on the Internet — made sneakers for nurses and dads-mowing-the-lawn cool

Mayer’s a sneakerhead, so Nike is teaming up with him for a limited edition release of Air Max 90, being dubbed “The Air Mayers.” If you’re trying to cop, they’re dropping on July 29th at this link on Shopify. GQ has the details on how it all came together:

In the interview, Mayer also teased an unofficial Nike collaboration, stating that rather than get the folks at Nike on board in any kind of sanctioned capacity, he simply designed a Nike sneaker on NikeiD and bought up every single pair the brand would sell him. “I’m just waiting for it to get discontinued on their site. And I’m gonna offer it as my own shoe through my Shopify page. [laughs] Just for fun!” he told GQ Style. It turns out the fun is coming is very soon, and the kicks will seemingly drop on July 29 according to Mayer’s own Instagram page.

The shoe Mayer decided to customize and buy up is none other than a classic—the Nike Air Max 90. The sneaker hasn’t been quite as popular in sneaker collector circles over the past few years as it was 10 to 15 years ago, but it remains a tried-and-true staple of the Nike Air Max family.

Peep the collaboration over on the ‘gram:

As cool as Mayer Nikes are, I’ll always be partial to the Kirland 11s. #Kirkboy life is the only life.

Brandon Wenerd avatar
BroBible's publisher and a founding partner, circa 2009. Brandon is based in Los Angeles, where he oversees BroBible's partnership team and other business development activities. He still loves to write and create content, including subjects related to internet culture, food, live music, Phish, the Grateful Dead, Philly sports, and adventures of all kinds. Email: