Sports

Ohio Bar Owner Blasts B1G-Peacock Deal, Won’t Play Buckeyes Game Due To High Costs

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A viewer attempts to find a signal on the television.

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An Ohio business owner has grown frustrated with the Big Ten and its deal with Peacock. As a result, he says he won’t be able to play the upcoming Buckeyes game at his bar.

The owner claims that costs are far too high to purchase a subscription on top of his current services.

Ohio State will face Purdue on Saturday in a conference matchup looking to stay undefeated and in the national championship race. The noon kickoff will be aired on Peacock as opposed to a major cable network.

Many without Peacock at home will look to watch the Buckeyes game at a bar. Unfortunately, they may be out of luck at certain locations.

This owner broke down the costs of adding Peacock for this upcoming Purdue game, and it seems the price is too high to buy in.

“I have been the biggest OSU fan and always will be! But what is happening with Peacock and the TV contract this week is criminal!” the bar owner wrote on social media this week.

“Here is what we have to do to televise the game. $699 x 12-month commitment per TV… For my business to legally to show the Ohio State vs. Purdue football game.

As many noted in the comments section, bars can’t legally stream like we can at home. A commercial license is required, and a hefty fine can be punishment should establishments try to skirt those rules.

Some offered ways around it. Here are a few followers that gave solutions outside of the typical “get a firestick” response.

“Set TVs up for airplay and allow customers to use them.”

“Just have it on one tv and then set up a bunch of mirrors.”

Jokes aside, the punishment can be severe. One response referenced a bar in Indiana that tried to avoid the extra costs of a PPV event.

“A local bar in Northern Indiana was sued by Don King because they showed a Mike Tyson fight illegally. They didn’t purchase it obviously and they were sued for every TV and seat they had in the restaurant. They ended up settling out of court. Who knows how they found out.”

With streaming growing all the more popular, it’s an issue that isn’t going to go away.