It was only a matter of time before Tinder gave us all the ability to swipe and match from our computers. Tinder’s missing out on swipes during those precious hours when we’re in class or at work and can’t be on our phones. This is engagement they see as their ticket to $$$$$, and Tinder for Desktop is the first of several moves we’re certain to see from Tinder after they’ve gone public and want to continue capturing the public’s attention.
The company has released a brief clip showing what Tinder will look like on a desktop computer:
Tinder’s stoked about this announcement. They released a lengthy blog post on their website heralding a new age of swiping:
Introducing Tinder Online: a fun, new web experience and your English professor’s worst nightmare. Mobile phones not allowed in class? Just fire up your laptop and swipe incognito. Cubicle life got you down? Now you can toggle between spreadsheets and Super Likes in a flash. “Not Enough Storage?” Not a problem. Don’t let life get in the way of your Tinder game. With Tinder Online, you can swipe anywhere in the world you have an internet connection. And while the online experience is slightly more limited than the mobile app experience (for now), it’s still the Tinder you know and love.
It’s easy. To start, visit Tinder.com from any browser and you’ll instantly recognize the same familiar flow. If you’re new to Tinder, login through Facebook, choose your best photos, write your perfect bio and start swiping. Once you see that signature “It’s a Match!”, it’s time to start messaging. And that last step is more seamless than ever before if you’re on your desktop: it’s an experience specially designed for messaging, displaying your match’s profile as you chat.
Tinder Online is currently being tested in a handful of countries: Argentina, Brazil, Colombia, Indonesia, Italy, Mexico, Philippines, and Sweden.
Kind of a slap in the face to their early adaptors that they wouldn’t test this here in America, but I guess I get them wanting to pilot their new technology on smaller markets.
Beyond the ability to swipe anywhere/anytime, I think this is a way for Tinder to begin capturing insane amounts of data, and nothing is more valuable than data in 2017.
To see Tinder’s announcement of Tinder Online – Swipe Anywhere just follow that link!