Lonzo Ball Unveils New Big Baller Brand Signature Sneaker, The BBB ZO2.19, Slashes Price By $295

Big Baller Brand ZO2-19 Sneaker

Getty Image


Just in time for the start of the 2018-19 NBA season, Big Baller Brand is back with a new sneaker for their one and only athlete that wears them: Lonzo Ball. Not that you or anyone else you know will be able to own and wear a pair anytime soon even though they are beginning to take pre-orders today.

For you see, according to the Big Baller Brand website, “ALL ZO2.19 ORDERS WILL SHIP FEBRUARY 1ST 2019. No Refunds.” LaVar probably needs your money to pay off his JBA players before going into mass production. (Hey, they didn’t get that F rating from the Better Business Bureau for nothing!)

On the plus side, you will only be out $200 for a few months rather than the absurd $495 BBB was asking for Lonzo’s first signature shoe.

So what do you get for your two Benjamins?

LOW-TOP
All the support you need with the versatility and agility of a low-top

LIGHTNING CUTS
Forefoot strap in addition to lacing provides incredible support in the most aggressive cuts and directional changes

GENUINE LUXURY
The ZO2.19 uses genuine full grain nappa leather & ultra soft genuine suede usually reserved for luxury sneakers & accessories

NEXT GENERATION FOAM
ZO2.19 revolutionary foam has 40% more rebound than standard EVA foam. The ZO2.19 rides lower for better feel and stability while still providing incredible impact protection

ASYMMETRIC RADII
The outside of ZO2.19 has an outrigger with a small radius to give maximum stability during quick cuts, the inside has a much larger radius so you can smoothly drag your opposite foot when cutting without catching an edge

You sold?

Right now the shoes are available in New White, Madagascar and Lilac, but SLAM reports a bunch more colors are coming, including a couple of Lakers-themed editions… you just won’t be able to get those for a few months either.

https://www.instagram.com/p/BpCrBXiglHq/?taken-by=bigballerbrand

Check out BBB’s blasphemous video parodying Michael Jordan and Spike Lee’s “It’s Got To Be The Shoes” ads below, then get your credit card ready?

Big Baller Brand ZO2-19 Sneaker

Big Baller Brand


Big Baller Brand ZO2-19 Sneaker

Big Baller Brand


Big Baller Brand ZO2-19 Sneaker

Big Baller Brand


Big Baller Brand ZO2-19 Sneaker

Big Baller Brand


Big Baller Brand ZO2-19 Sneaker

Big Baller Brand


Big Baller Brand ZO2-19 Sneaker

Big Baller Brand


BroBible Newsletter - The best sports and culture news directly to your inbox

* indicates required