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Deion Sanders continues doing his part to make Boulder a hotspot for college football fans and players. The head coach sparked an immediate interest in the Buffaloes after being hired despite the program lacking recent success.
Coach Prime was integral in bringing wide media exposure to the team particularly over the first month of his debut season. That doesn’t look like it will change anytime soon judging by his plans for the upcoming Colorado Spring Game.
That game will take place on April 27, and Prime plans to make a weekend out of it.
In the leadup to the event, he’s already teased a fashion show, donor event, and musical performances that will begin the Thursday night prior to that scrimmage.
The weekend will then wrap up Sunday with an alumni event.
Here’s what he had to say about the spring game with Lil Wayne during a Young Money Radio appearance.
Coach Prime is turning the Spring Game into a Prime Weekend with afterpartys, halftime performances and fashion shows. Boulder Colorado🔥🤯
Via YoungMoney Radio @AppleMusic pic.twitter.com/US7FruPmu7
— NoSkoZone (@noskozone) February 12, 2024
“So, for our spring game, we’re doing a whole Prime Weekend. We’re having a fashion show on Thursday, something for the boosters on Friday. Then the game on Saturday. We’re doing an afterparty – a white, black, and a Hispanic DJ. We’re going to cover everybody. Then, after the game, we’re doing something with the alumni.”
Not only is he expecting an afterparty with three different DJs, but he also teased the idea of having a special musical guest perform at halftime.
Maybe Tunechi, himself?? Sanders has already given him his backing to do the Super Bowl halftime show in New Orleans next season.
@nfl I fully expect @LilTunechi to be apart of the @nflsuperbowl 2025 in New Orleans. Thank u in advance. Much Love, CoachPrime.
— COACH PRIME (@DeionSanders) February 12, 2024
Spring Game will continue to bring attention to Colorado
The Colorado Spring Game will be the latest opportunity to have all eyes on Prime’s program. Last year’s Spring Game kicked that exposure off as the Buffs were featured on ESPN.
An immediate uptick in ticket and merchandise sales quickly followed.
The wave kept rolling into the season as College GameDay and Big Noon Kick made stops in Boulder over the first three weeks of the year with Colorado starting 3-0.
Things tapered off as the season wore on, but Sanders isn’t one to let his program slip far from the spotlight.
That shouldn’t be a problem considering he’ll have a pair of potential first-round picks on the roster in Travis Hunter and his son, Shedeur, as the Buffs make the move to the Big XII.
Those playmakers will make their 2024 debuts in April when the Colorado football team takes the field for that Spring Game exhibition.