- Deion Sanders blasts the NCAA for how it has handled athletes and all the NIL money being thrown around.
- The Jackson State head football coach explains why he believes the NCAA now has a big problem on its hands.
- Read more news about college football here.
Deion Sanders has a warning for the NCAA now that Name, Image and Likeness (NIL) money is being thrown around like confetti at college athletes.
If college players are being paid like professionals, they are going to act like professionals.
On Wednesday, Sanders took to Twitter with a video explaining why he sees that as not being a good thing with the caption, “I’m trying to help before it blows up in your face. Money Makes You More Of Who You Really Are. Now think about that for a minute,” wrote Sanders on Twitter.”
“NCAA, you got a little problem. Let me explain,” said Sanders. “With the NIL, which really ain’t NIL because there ain’t no name, image and likeness, it’s just pay per view right now, that’s what they’re doing to the big boys. Little boys, we can’t compete with that, but anyway…
“You got a problem. See, when you start paying athletes like they’re professionals, you get athletes acting like they’re professionals,” he continued. “And you don’t have staffs large enough and equipped enough to handle a young man with money. Let me go deeper. Handle a young man that’s making more money than some of the coaches on staff. You got a real problem.
“So I suggest to you to allow college teams to hire more qualified men. Qualified. That can handle these young men that’s getting this money,” said Sanders, ending the video.
@NCAA YOU HAVE A PROBLEM! I’m trying to help before it blows up in your face. Money Makes You More Of Who You Really Are. Now think about that for a minute. God bless u all. #CoachPrime pic.twitter.com/ZbncNK2PDt
— COACH PRIME (@DeionSanders) May 11, 2022
Deion Sanders sees college football turning into the NFL, but without any financial guidance for the players
Last week, Sanders discussed college football, the transfer portal, and how the NIL money is making it turn into something like NFL free agency.
“I love for these guys to be able to get paid for their name image and likeness. I love that,” he said. “But, it’s becoming free agency, real free agency, and if you don’t have it [the money], you’re not going to be able to compete.”
Sanders also echoed his point that NIL money is nothing more than pay per view money, saying, “What are they endorsing? You seen them on anything? I ain’t seen them on nothing … I don’t understand the value of a high school kid or a college kid for my company, and I own several. What is the value, when everybody don’t know you? I mean, you’re not penetrating all these different markets. The demographic you have is probably from 18 to 24 and you’re really not penetrating that. I’m checking your numbers on social and they don’t add up.”
College football fans were quick to respond to Deion Sanders’ latest statements.
No different from a pro athlete coming into their rookie season, these college athletes need resources, guidance, a support system and accountability when given NIL money/opportunities. No different on a pro team, you need bodies on staff (male OR female) to guide and assist. 🤷🏽♀️
— Andrea (@AnndreaNicole) May 11, 2022
The NCAA isn't preventing those teams from hiring those "qualified " coaches you speak of. They are football coaches and hopefully mentors... not financial advisors and psychologist.
The Issue is flat out pay for play which has to be corrected and quickly.— Garland Archer 🇯🇲 (@garland_archer) May 11, 2022
My man! Say it louder coach! Make it a teachable moment for each athlete. If they are fortunate enough to get an NIL deal, then have them pay for school and give the scholarship to another kid. Give them a choice. Like options and benefits in Business. Its all a biz anyway.
— Rashid Lowe, USAW (@CoachRashidLowe) May 11, 2022
The elephant in the room. NCAA should’ve developed a commission to set, monitor and govern a NIL cap that student-athletes can earn per school year. Student-athletes (kids) with that type of money develop “selfishness/entitlement” traits that is going to ruin “college sports”.💯
— EJ (@eazyjesus70) May 12, 2022
Simple simple fix, you allow these young men to make as much money as they would like. However they don’t see a single cent of it until they finish their 4 years or leave the university. It sits in a trust until either takes place. I agree no way a 18, 19 hell 35 year old can
— typeE (@lowkeyhustle08) May 12, 2022
Definitely some food for thought… thought that the NCAA should have put into the NIL program way before it was actually implemented.