The last-minute Evander Holyfield-Vitor Belfort fight that also featured alternative commentary with former President Donald Trump didn’t do well according to boxing Dan Rafael.
On Thursday. Rafael reported that the event sold 150k PPV buys and grossed about $7.5 million.
Per sources, #HolyfieldBelfort event totaled about 150k PPV buys between linear & digital platforms, which would make it a massive $ loser for Triller. At 150k it would gross about $7.5M from ppv, not remotely close to covering even the purses, not to mention rest of expenses.
— Dan Rafael (@DanRafael1) September 16, 2021
Triller, the promoter of the event, likely lost a ton of money considering Rafael had reported earlier that the 58-year-old Evander Holyfield likely made $5-6 million to take the fight against Belfort on a week’s notice after Oscar De La Hoya was forced out when he contracted Covid.
About 5-6 million reasons
— Dan Rafael (@DanRafael1) September 12, 2021
Dan saying Holyfield earned 5-6 million dollars tonight.
Was it worth his pride? Only he knows. https://t.co/6f7eB955Xr
— Mark Ortega (@MarkEOrtega) September 12, 2021
The one silver lining for Triller is that Anderson Silva, who provided a viral knockout finish of Tito Ortiz, has plenty of people interested in his boxing career and could become a legit PPV draw in the future.