South Carolina Announces Most Fitting Celebrity Guest For Upcoming SEC Matchup

Darude plays at the Harrah's Resort in Atlantic City, NJ.

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The South Carolina football program is bringing a Saturday tradition to life this season. Darude, the DJ responsible for creating “Sandstorm,” will play a concert ahead of the Gamecocks’ matchup versus Kentucky.

Fans and media have been quick to comment on the surprise guest appearance, posting responses on social media.

The “Sandstorm” tradition began in Columbia more than a decade ago, first being blasted over the loudspeakers in Williams-Brice Stadium during a 2009 contest against Ole Miss. The Rebels entered that matchup undefeated and ranked No. 4 in the country.

They’d leave with their first loss of the season.

In a tight game, the Gamecocks led 16-10 late in the fourth quarter. Ole Miss had one last shot at the lead, driving into South Carolina territory.

Just before an important 3rd-and-long play, Willy B broke into a full-on rave.

The Gamecocks would go on to make a pair of stops to end the Rebels’ threat and leave with their first win over a Top 5 team at home. The song stuck and now is played weekly in Columbia, becoming one of the more notable gameday traditions in the SEC.

Now, creator Darude plans to bring the ‘Sandstorm’ to South Carolina fans in person.

Gamecocks to bring ‘Sandstorm’ DJ as guest performer.

Head coach Shane Beamer made the announcement on Tuesday, noting the DJ would be in attendance for South Carolina’s November battle against Kentucky.

The internet is full of reaction following the news as college football fans race to social media to post their thoughts.

Gamecocks fans are pumped to hear about the “Sandstorm” concert.

Others, not so much.

We’ll see if Darude can provide some excitement in Columbia.