Danny Trejo wants you to drink more and text less

Danny Trejo wants you to put your cellphones down when you’re at the bar. No more checking-in, Instagramming, or texting (sexting is presumably ok) while Machete is the protector of Miller Time. It’s about time someone started forcing us to pay attention to our friends. If I got a free beer for every time a friend was being a rude douchebag at the bar, I’d be drunk for years.

Danny Trejo is a major upgrade For Miller Light. As much as I like Professor Chang and The Iceman, you can’t argue with Razor Charlie. Hopefully this new campaign lasts as long as Dos Equis “Most Interesting Man.”