— Domino's Pizza (@dominos) May 12, 2015
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Listen, you can’t be lifting up a heavy smartphone and hold that five ounces up to your head for the 3-7 minutes or however long it takes to order a pizza over the phone. That could jeopardize your dad bod that you’ve been working so hard on. Domino’s is offering a new lazier more efficient method to get pizza to your food hole. By simply typing a pizza emoji on Twitter.
Starting May 20, Domino’s will allow customers to place an order by sending a pizza emoji to the @Dominos Twitter account. Now you will have to put in a little effort initially by visiting the Domino’s website to set up your “Easy Order” account, but that’s only a one-time thing. After that the pizza can be flowing to your belly just by tweeting an emoji.
“It’s the epitome of convenience,” Patrick Doyle, CEO at Domino’s, told USA Today. “We’ve got this down to a five-second exchange.”
It makes sense for Domino’s, which already have more than 50 percent of their sales coming digitally. Domino’s is even exploring other social media platforms like Facebook and Instagram as order placers.
No more waiting on hold to order your pizza or going to a website, because who really has the four minutes to do all that? What a genius move by Domino’s. Do you realize how many 10’s of extra pizzas are going to be ordered by drunk and stoned individuals in every desperate order because someone is feenin’ so hard for food or too fucked up to see that they ordered 22 pizzas instead of 2?
What if you tweet at Domino’s with a pizza emoji and an eggplant emoji? Do you get an eggplant pizza or… Well there’s only one way to find out.
— Domino's Pizza (@dominos) May 12, 2015
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[USAToday]