Old Navy And Gap Splitting Up; Tesla Announces $35k Model 3; Target And Vineyard Vines Team Up

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THE HEADLINES

 

CUT MY LIFE INTO PIECES

Old Navy Gap Break Up

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… this is my last resort – Art Peck, probably

Gap and Old Navy are about to have the conversation that no parent wants to have with their kids. The “your mom and I are going our separate ways, sport” convo.

Gap Inc. which owns Old Navy, Banana Republic, Athleta, and others, in addition to its namesake brand, has decided to carve out its more lucrative Old Navy line into a separate public entity.

The reason?

It probably has something to do with Old Navy carrying the team on its back like Greg Jennings (“F*ck you, Gumby!”). Combined the Gap, Banana Republic, and Athleta brands brought in $9B in 2018. Old Navy? $8B.

The home of the official outfit of the young mother walking her infant around the apartment complex has found success in competing with discount retailers like TJ Maxx.

Anything else?

In case you can’t read between the lines: the Gap sucks worse than Kmart. Like it really sucks. So much so that the brand is closing 230 of its Gap stores over the next two years. The decision comes after the retailer to the middle class put up less than inspiring holiday numbers.

Need more proof? Shares popped 20% on the news.

 

THE WAIT IS OVER

Define disappointment.

Announced in 2003, the long-awaited $35k Tesla Model 3 is finally here. Known as the “Standard” model, the new vehicle was announced yesterday at 5 PM ET. Tesla suspended all orders and redirected its website ahead of the announcement. Of course, this was about as unnecessary as Elon teasing the “huge” announcement.

The King of Twitter says even at the $35,000 price point, the standard Model 3 will be eligible for some tax credits. Unfortunately, those credits have dropped significantly since Tesla hit the 200k sales mark last year.

According to his calculation, Elon anticipates demand of around 500k Model 3’s per year … which is one hell of a hail mary to avoid SEC sanctions.

That’s not all

Car buying as we know it could be changing soon as well. With the rollout of the new Model 3, Tesla plans to move all sales to the interwebs. Presumably a Shopify store. Musk’s plan involves canning sales staff and turning many current stores into showrooms or galleries.

There’s also a new customer satisfaction program in which a customer, after buying a car with a few clicks on their phone, can return it for a full refund before 7 days, or 1k miles.

 

FAIRLY ODD COUPLES

Canopy, one of Canada’s largest and most well-known marijuana producers is teaming up with someone who knows their way around the sticky-icky: Marth Stewart.

*Record scratch*

Canopy plans to bring on the star of Martha & Snoop’s Potluck Dinner Party to oversee a line of CBD products and help the devil’s lettuce gain mainstream popularity in the land of the free and the home of the brave.

And why would an industry titan limit its customer base to creatures with opposable thumbs (read: people)? Martha and Canopy will also develop and market a line of animal treats.

Clearance section

But that isn’t the only pair that goes together like lamb and tuna fish …

Vineyard Vines announced a limited partnership with Target yesterday. Yes, the Walmart competitor. The partnership includes exclusive outdoor goods, pet gear, clothing, accessories, and swimsuits. Douchebags rejoice.

Back in 2015 Target launched a similar partnership with Lily Pulitzer to much success … depending on your point of view. The goods sold out almost immediately leaving many a country club member empty-handed.


IN OTHER NEWS

news

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  • Death, Taxes, and Richard Plepler. Welp, scratch that last part. Richard Plepler is out as CEO of HBO after nearly thirty years with the company amid a shakeup at AT&T. And that’s not all! David Levy, the President of Turner will also leave the company. You could say that AT&T which recently acquired Time Warner, the parent of Turner and HBO, is going through some growing pains.

 

  • J.C. Penney is closing 18 more department stores after an underwhelming holiday season. More store closures are likely on the horizon as JCP is what some might call “cash poor.” As of February 2nd, the mall staple had only $333M in its coffers, with just $111M of free cash flow.

 

  • Uber and Lyft plan to offer some of their more tenured drivers money to buy stock in their respective IPOs. These programs will award the longest tenured and/or most active drivers with a cash award that they can use to buy shares before Chad and his Robinhood account wreak havoc on the share price. Stock options sound a lot like an employee perk if you ask me.

 

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