This Pizza Delivery Startup That Makes Pies With Robots And Delivers Under 20 Minutes May Make Domino’s Obsolete

by 2 years ago
Margherita Neapolitan style pizza

iStockphoto / Paolo Paradiso

You guys remember that dude in the Domino’s commercial who could fold like 100 pizza boxes in 30 seconds? Yeah, that guy’s artisanal touch could be a thing of the past, as robots could kill off his job and others in the pizza industry.

The company at the forefront of the pizza robot revolution is Zume Pizza, a startup company that uses robotics and artificial intelligence to expedite pizza making. According to Business Insider, machines press mounds of dough, squirt and spread sauce, and lift pizza in and out of the oven.

Human employees will work side-by-side with the robots on a production line that is capable of churning out 370 pizzas an hour and delivering a pizza to the customer’s doorstep in less than 20 minutes.

The robot-made pizza even had a cameo on season four of HBO’s Silicon Valley.

And with SoftBank in talks to invest up to $750 million in the startup, traditional pizza staples like Domino’s and Pizza Hut could become relics of the past, a la Blockbuster Video getting murdered with the arrival of cord-cutting services.

For customer’s with the munchies who are too high to talk to a real-life person on the phone, fear not. Customers order their pizza online or using the Zume Pizza mobile app, where a software algorithm sends instructions to Zume’s automated pizza conveyor belt.

As far as pricing goes for the pies, they run comparable to Domino’s, without the hassle of delivery fees and tipping. Via Business Insider:

Each 14-inch pizza costs between $10 and $20, including delivery. By comparison, a large cheese pizza from Domino’s, which also stretches 14 inches, starts at $15.99 and the price goes up with toppings. Domino’s adds a delivery fee up to $3 and encourages tipping.

Zume, on the other hand, is a “no-tipping business.”

Zume’s technology is so advanced, it can compile relevant customer data to “predict what pizza you want before you even order it.”

That’s some Minority Report-type stuff right there.

Co-founder Julia Collins claims people tend to order pizza on the same day of the week around the same time and have it delivered to the same location–thus the company can predict the number of pizzas available at each location.

For all I know, this pizza could taste like shit. If any of you have tried Zume, I’d be interested to hear what you think.

Until then, I will keep buying my ‘za from places with a “C” rating in NYC. Because I like to support my local, and mostly unclean, businesses.

TAGSFoodPizzarobot pizzazume pizza