If you’ve ever taken a trip to Hawaii, chances are you’ve experienced the island’s invisible but undeniable spirit, known as ‘ohana. It’s not just some fancy word for family; it’s a life force that says, ‘We’re all in this canoe together.’
Tragedy or sunshine, the spirit of ‘ohana ensures no one is left treading water alone. And when the storm waves hit hard? It’s the Hawaiian way to paddle in unison, harnessing that ‘lokahi’ vibe – unity, with a side of harmony.
I think I speak for everyone when I say that the devastation from the Maui wildfires has been heart-wrenching to watch from afar. It’s impossible to comprehend how life changed in an instant on the island from the catastrophic fires, which engulfed the town of Lahaina in a matter of minutes, sending people into the ocean to escape the flames. In an instant, a tropical paradise many call home turned to a deadly hellscape.
There are countless relief efforts of all shapes and sizes, all worthy of your dollars and support in the spirit of ohana. I donated to one a surfer buddy did the other week. I think it’s important to tell BroBible Nation about this one from Salt Life, who just released a Maui Strong give back t-shirt in an effort to raise money for the Red Cross. The pocket tee features a print of a symbolic Banyan Tree on 100% ringspun cotton.
According to Salt Life, gross profit of $18 from the sale of each shirt goes toward helping the Red Cross help people affected by the Hawaii wildfires.
Buy a shirt, Salt Life donates $18 to a great cause. It’s a simple gesture to raise funds to those who need it the most right now. After all, the spirit of Hawaii is just so much more than postcard views. If you’ve ever felt its enchanting charm, you know that what’s more important is people and life lessons on sticking together.