What makes jewelry valuable? On the surface level, it’s the total amount of precious metals and gemstones in the piece of jewelry. Then there are other artistic factors like which jeweler crafted the piece of jewelry (Jacob the Jeweler vs. Tiffany & Co. vs a Mall Kiosk).
Maksud Agadjani aka Trax is a celebrity jeweler who was born and raised in NYC and was caught up in the city’s ‘go hard 24/7/365’ mentality at an early age that he could make a killing in jewelry. He got his start by going around the city and photographing pieces at stores, listing those on eBay, and then when a piece sold for more than it was listed at in-store he’d go buy it at the store, sell it online, and make a profit.
Flash forward to today and he does annual jewelry sales of around $10 million and his pieces are worn by rappers and celebrities all over the place. He even had to call out Tekashi 6ix9ine last year (2018) for a $25,000 bracelet that Tekashi didn’t pay for after he’d agreed to.
For this clip with GQ‘s YouTube channel, Maksud Agadjani ‘aka Trax’ breaks down the chains of some famous rappers, why those chains are special and why their value exceeds just the gold/platinum/diamonds on the chains. He breaks down chains from Takeoff, Young Thug, Gunna, Lil Uzi Vert, DaBaby, A Boogie, Lil Baby, Blueface, Young Dolph, Swae Lee, Tee Grizzley, A$AP Ferg and Big Sean.
Personally, I’m much more into watches than I am glitzy chains but I certainly understand the appeal of these items. There’s something about the way those diamonds catch the lights in a club that lets you know that person who just walked past on their way to a VIP table next to the DJ booth made more money this year than you will in the next decade, but it’s just not for me.
If you’re interested in seeing what pieces TraxNYC you can click here to see everything available on their website. They do actually have some sick watches.