Spring Break Survey: Tracking 2018’s Top Millennial Travel And Spending Trends
With March comes Spring Break travel. So because of that, Viator, TripAdvisor’s top travel booking site, and Offers.com partnered to conduct a study to find out the Top 2018 Travel Destinations for consumers across the United States – and surveyed more than 1,000 consumers across the U.S. in the 18-to-34 age demographic to reveal key trends on Spring Break travel and spending trends within the millennial age group.
What they discovered is pretty interesting. For example, when asked how much respondents were planning on spending on Spring Break travel the two most common answers were between $1 and $150 (18%) and “I’m not spending money on Spring Break” (62%). Only four percent said they would be spending over $1,000.
More Spring Break facts and figures from the survey…
— Over 53% of 18-to-34-year-olds plan to travel for Spring Break
— The average millennial will spend $369.63 on Spring Break travel
— Most 18-to-34 year-old consumers will spend Spring Break relaxing (35%)
— Most 18-to-34 year-olds will be spending their Spring Break budget on food (33%)
— Men spend an average of $388 on Spring Break travel, while our survey found women spend an average of $345
— 10% of millennials plan to travel to multiple destinations for Spring Break
Here’s what those who are planning on spending money on Spring Break say they will be spending it on…