We Tried T-Mobile’s 5G-Inspired Gin And It’s Surprisingly Tasty For Something That Has No Reason To Exist

T-Mobile 5G gin review

T-Mobile


  • T-Mobile is commemorating the expansion of its 5G network with a limited-edition gin
  • We got our hands on a bottle of 5Gin, which is a surprisingly solid offering
  • Catch up on other booze news here

As someone who’s made a living writing dumb things about dumb stuff on the internet for over a decade, I can’t even begin to count the number of marketing stunts I’ve stumbled upon that elicit the same reaction Ryan Reynolds had in the operating room in Harold & Kumar Go to White Castle.

T-Mobile 5G gin review

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The actor got in on the action himself last summer when he launched a streaming service that featured the largely forgotten heist film Foolproof and literally nothing else, which made about as much sense as Dorito’s launching a Mountain Dew flavor and KFC teaming up with Crocs for clogs that smell like fried chicken.

Now, T-Mobile has decided to get in on the nonsensical marketing game with the release of a new product no one really asked for but that the world is getting regardless: a limited-edition gin.

On Wednesday, the wireless carrier revealed it was commemorating the expansion of a 5G network that now covers over 300 million people in the United States with “5Gin,” a bottle of “ultra capacity” gin that it’s selling for $30 a fifth (it also teamed up with Jones Soda for a “5Ginger Beer” if you’re looking for a booze-free way to celebrate the occasion).

T-Mobile collaborated with Heritage Distilling Company to create a gin boasting “the distinctive combination of 3 botanicals and field-to-flask distillation process.” If you’re already convinced 5Gin is T-Mobile’s attempt to find an ideal delivery vehicle for brain-controlling microchips, I probably can’t change your mind, but there aren’t really any other factors that set it apart from the rest of a crowded pack.

With that said, I wasn’t going to miss out on the chance to give it a try after the folks at T-Mobile offered to send a bottle of the gin my way. While I still don’t entirely understand why 5Gin exists in the first place, I have to give credit where credit is due to the company, because it’s actually pretty damn good.

5Gin has a slightly piney and decidedly spicy aroma that’s reflected in the notes of pepper and citrus that come to the forefront when you take a sip, and while it packs a punch at 94 proof, it’s not overwhelmingly boozy on its own. It also serves as a fantastic base for the martini and gin rickey I whipped up with it, and I could actually see this becoming a staple on my bar when you take the price point into consideration.

However, you don’t have to take my word for it, so if you want to give it a try yourself, you can attempt to get your hands on a bottle when they officially drop at noon on Thursday.

Connor O'Toole avatar
Connor Toole is the Deputy Editor at BroBible. He is a New England native who went to Boston College and currently resides in Brooklyn, NY. Frequently described as "freakishly tall," he once used his 6'10" frame to sneak in the NBA Draft and convince people he was a member of the Utah Jazz.