In Partnership WithKeeps

Keeps NFT: Men’s Hair Loss Brand Introduces First-Ever CryptoPunk-Sponsored NFT

Keeps NFT: Men's Hair Loss Brand Introduces First-Ever CryptoPunks-Sponsored NFT

If you’ve been online at any point in the past year, then you’ve most definitely seen the hype building around NFTs. For those who have been living under a rock, here’s a quick refresher. NFTs, or non-fungible tokens, are one-of-a-kind assets supported by blockchain technology—think digital trading cards.

NFTs can be anything digital, that includes tweets, music, or even memes, as seen with the sale of the Nyan Cat GIF for a whopping $600k. However, for the most part, the hype has mostly centered around digital artwork. Only a few months ago, someone shelled out $24.4 million for 101 ‘Bored Ape’ NFTs. And despite some people remaining baffled over the fact that millions of dollars could be spent on some JPEGs, there’s no denying that the hype has become very real.

So while the arguments continue over the value of these digital art pieces and whether or not they’re just a fad, NFTs have taken another massive step forward in the digital landscape. Introducing the Keeps x CryptoPunk #6457, an NFT partnership between Keeps and CryptoPunk #6457 owner Jeff Krantz.

The telehealth service that’s helped over 300,000 men with hair loss in the real world now has a digital hair solution for Web 3.0. By creating a new hair loss serum for NFTs on the Ethereum blockchain, Keeps enters the crypto world as the first ever to sponsor an NFT!


Keeps x CryptoPunk #6457

It’s time to reimagine yourself in 8-BIT.

In sponsoring CryptoPunk #6457, Keeps has designed its very own, one-of-a-kind NFT serum to give the original CryptoPunk a thicker, fuller head of hair.

As a result of the sponsorship, CryptoPunk #6457 owner Jeff Krantz minted a valuable extra token, available to sell on the blockchain. And if there’s enough traction, Keeps is interested in making the serum available to other Punks owners.

And, who knows… maybe even Keeps customers!


Keeps Crypto Hair – NFT Serum

It’s safe to say, the largest online direct-to-consumer hair loss brand is now treating a new type of customer!

Here’s what Keeps CEO Steve Gutentag had to say about their latest partnership:

“We want to be the first and last place men go to treat hair loss. Whether you’re a 54 year old man living in New York City or the owner of a cryptopunk, like Jeff, we’re here to prove that treating hair loss is possible and accessible for those looking to achieve it. We’re finding new and creative ways to do that.”

Keeps NFT Serum_PNG

This move into the crypto world just shows how companies are exploring the creative options for their brands in the digital landscape. So while society continues to squabble over whether these digital artworks deserve the thousand-dollar asking prices, NFTs are here to stay. And in the near future, the Keeps NFT Serum could potentially be yours too!


About Keeps

Keeps is a telehealth service that allows board-certified doctors to review your hair loss condition and medical information. They then recommend the best scientifically-backed, FDA-approved treatment and deliver it straight to your door. No doctor’s office or pharmacy visits are required.

Since launching in 2018, Keeps has helped hundreds of thousands of men manage hair loss. From offering the best FDA-approved treatment plans to providing informative hair loss-related articles, there’s a reason Keeps is the largest direct-to-consumer men’s hair loss brand in the U.S. They’re constantly pursuing new opportunities to engage customers and help them achieve their desired hair goals.

Flash Sale – Get 50% off your first three months of Keeps when you sign up now!


The BroBible team writes about gear that we think you want. Occasionally, we write about items part of our affiliate partnerships and will get a percentage of the revenue from sales.