BroBible is the ultimate online destination for 18 to 35-year-olds who are socially active, upwardly mobile, career ambitious, and hyperconnected. Since launching in 2008, BroBible has redefined “Bro Culture” through its unique ability to report lifestyle news to the millennial generation. With an aggressive, mobile-first publishing strategy, BroBible keeps their global audience of more than 10M captivated and informed on all the latest trends, from gear, gadgets, and entertainment to food, drink, and social destinations.
BroBible’s first-ever book, MY DAD IS A BRO, was published by Simon & Schuster imprint Gallery in May 2011, just in time for Father’s Day. This lighthearted collection of hundreds of photos capturing the epic Bro hijinks and conquests of Dads everywhere is available on Amazon.com and in bookstores nationwide.
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PRODUCT AND ENTERTAINMENT REVIEWS:
BroBible loves sharing news about the latest and greatest products, technology, fashion, spirits, food, music, movies, and more with our readers. Although we follow strict guidelines about editorial gifts, services, screenings, and press trips, we encourage you to get in touch with us about your company.Click here to get in touch.
BroBible and our stories have been featured by the likes of the New York Times, Time Magazine, Sports Illustrated, Gawker, the Huffington Post, BoingBoing, Deadspin, NYMag.com, Nerve, and many more.
According to Time.com, BroBible is a market leader:
”BroBible (the biggest Bro site)… cater[s] to the upwardly mobile, career-ambitious Bro community. It’s a community of ‘tens of millions,’ estimates BroBible founder Doug Banker. It’s a petri dish–like environment just waiting to spread new germs — exactly the kind of environment, in other words, that marketers crave. ’We’re constantly getting e-mails for websites and products,’ says Banker. ‘It’s a great vehicle to unveil new products and new trends.’”
In an article about about the “icing” phenomena that swept the country in 2010, The New York Times identified BroBible as a trendsetter:
“While [the] exact origins [of Bros Icing Bros] are murky… the game gained early traction among fraternity brothers in the South. Members of Pi Kappa Alpha at the College of Charleston said they were the first to put the rules online, posting to BroBible.com in early April.“
And Gawker finds BroBible’s content unexpected:
“I clicked on… BroBible’s interview of Ashley Madison founder Noel Biderman expecting a fratty fistbump of the “fuck yeah, I tapped that” variety. (Isn’t that what “Bros” do?) But the fistbumps were minimal and the content was interesting.”